Abstract



Research of AI Cycling Package Tour and the Essential Succeeded Factors

Yung-Chun Chen || Shih-Fu Sung || Cheng-Yi Chen || Yu-Hsien Lin

Volume: 13 Issue: 02, 2025

Abstract:

We got the impression that cycling activities are races to be the majority before, which sightseeing tourism is now all the rage; they have already transformed into one of the most popular leisure activities. Through the impacts of wireless communication devices, Internet of Things (IoT) sensing technology and Artificial Intelligence (AI) smart technology, and traditional mode of cycling activities changed even more. Because the lack of domestic and foreign research on cycling Package Tour, the main point of this article is to discuss the key factors on successful AI cycling Package Tour. By setting up the critical success factors indicator, it can provide reference of coming plan travel productive strategy to travel agency and bicycle clubs. The research has two phases. First phase of qualitative research, with in-depth interview, discuss AI Internet of Things and sensing technology…etc. this information equipment applies on six main perspectives of Package Tour, including tour guide, accommodation environment, transportation, dining arrangement, attraction content and traveling safety. Later, I adopted the Delphi method to establish the most substantial key factors on cycling Package Tour. The second phase of qualitative research is to confirm the critical factors lead to success on AI cycling Package Tour further. The research showed that travel agencies and bicycle clubs consider tour guide and attraction content are the two most importantly critical success factors on AI cycling Package Tour; however, they think tour guide, accommodation environment and attraction content these three perspectives are critical success factors on cycling Package Tour. There are differences between the critical success factors to them, other perspectives are the same. The research result can offer travel agency and bicycle clubs some references about digital programming and operating stroke, provide practical advice, to contribute the development on cycling Package Tour in the future.

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